Your customer's "YES" should start way before any CTA (call-to-action) button.
Make your landing pages do the sales talk for you.
Make it a no-brainer for your ideal clients to say YES to your offer.
donna schwartz
Musician, Course Creator, Youtuber
"Ivy created magic with my email copy. If you don't have music experience, it's hard to write copy that resonates with an audience of musicians. Ivy did the work, and her copy came across as sincere and authentic. Definitely recommend her for your copywriting and email marketing needs."
Kristine Esparza
Award-winning COO, Podcast Host
"Ivy is a pleasure to work with. She is diligent and asks the right questions to ensure her work meets and exceeds your expectations. I was struggling with writing an "About Me" page and asked Ivy to help. The final copy was structured very well with the right hooks I needed. I would recommend Ivy to help you with your copywriting needs as she is very thorough and detail-oriented."
Billie Crutcher
Life Coach, Podcast Host
"Ivy Carla is professional, reliable, and a pleasure to work with. She helped me with a podcast project and her attention to detail was impressive. She didn’t miss anything. Most of all her desire to see you win is invaluable. Ivy will go the extra mile to produce content that will make you proud. That’s excellence."
Elevate
Your Successful Business
With COPY That Highlights Your Brand's Story
I know you’ve spent years honing your craft, you’ve achieved major breakthroughs, won prestigious awards, earned the respect of people in your industry.
Now you’re a maverick in your space…
You got no competition…
You’re in a league that’s way above the rest…
But the world is not fair. Industry expert or not, only the ones who tell their STORY well gets the spotlight online.
The world is telling you to level up your marketing game.
Enough with COPY that sounds like everyone else's COPY!
You are way UNIQUE and BETTER than that!
Don’t get left behind with outdated (or non-existent) content strategy and digital marketing assets that don't connect with your ideal clients.
Don’t worry, you’re not obliged to dance or do scripted slapstick.
You don't need to be a viral sensation to attract your tribe.
Be the seismic impact that jolts the industry, so you can attract your higher-level target audience who are as goal-driven as you.
It’s time to send them the clear signal and say…
"I AM READY TO SHARE MY STORY!"
Believe me, I know...
It's hard to write about yourself and your own business.
You have lots of ideas and words in your head, but you don't have the finesse of putting them together.
Even with the proliferation of templates and A.I., you're still too overwhelmed to function.
Don't allow your sales pages and websites to have sloppy COPY.
Break free from "just winging it". Your business deserves the best messaging.
Let me tell your brand's story with
conversion-focused COPY.
I will go Sherlock in digging
VOC (voice-of-customer) data.
That is the only way to:
Get in your ideal clients’ minds. Discover their deepest pains and desires. Know the major change that they’re craving for Validate their goals and aspirations.
…So we can position your high-ticket OFFER as the one that saves the day.
Yes, you don’t need to soil your hands. Leave the detective work to me. 
Hello! I'm your resident
Conversion Copywriter,
Ivy Carla
I specialize in website and sales page COPY for course creators, coaches, and service-based businesses.
I started working online as a content writer back in 2005 (yup, in the era where internet marketers were banking on Google Adsense for passive revenue).
Through the years, I’ve also evolved along with the fast-changing digital marketing industry.
Instead of being a virtual unicorn who can do all things like podcast management, video editing, social media management, and everything in between...I decided to focus on my COPYWRITING prowess.
And as a copywriter who "gets it" (meaning: brand storytelling), I take a strong stand against random, mundane, no-personality, templated COPY (from the top to the bottom of your sales funnel).
You're not Tom, Dick, and Harry. I'm sure you know that already.
I could’ve labeled myself as a:
Persuasion Artist
Copy Diva
Launch Architect
Mmm…I think I’ll stick with Conversion Copywriter.
Sounding cute is nice. However, being CLEAR is BEST.
Your message should be crystal-clear too.
And conversion-focused COPY doesn’t have to be boring and vanilla!
I will tell your story in a way that magnetizes your elite clientele.
So, stop spinning your wheels when it comes to writing persuasive COPY.
Go be the CEO, the visionary, the prime money maker of your business.
Before I forget, let me tell you a little secret...
You Must Include
Well-written
Stories of Transformation
in your content strategy so you can magnetize your ideal clients.
Whether you're a fitness coach, an interior designer, an engineer, a chef, a course creator, a real estate agent, a roofing contractor, a business coach --- basically any business that provides TRANSFORMATION to clients ---
story-format CASE STUDIES can:
- Attract your ideal clients.
- Amplify your authority in your industry.
- Elevate your SEO strategy.
Storytelling is my specialty :-)
Jude Charles is a docuseries filmmaker for entrepreneurs who want to elevate their personal brand through video storytelling.
He has worked with Stefan Georgi and (no less than) Steve Harvey, just to name a few. .Needless to say, he’s one of the storytellers that I look up to. I even made sure to have a copy of his hardbound book even if I already read all of its content in digital form.
Jude hired me to write articles out of his podcast guestings. You see, in a world of podcasters who just publish raw transcripts of their episodes (
), Jude wants to give real value by publishing articles that are on a whole new level—something that won’t add to the noise on the world wide web. 
.
Jamie Hayen
CEO, Hayen Designs
"I needed a quick and easy opt-in list designed for my business. Ivy turned it around super fast and it looks so good. It’s exactly what I had in mind. She was extremely easy to work with - she understood exactly what I needed and asked all the right questions. Plus, she was very responsive which is critically important to me. I definitely recommend her for this kind of project!!"
liberty baldovino
Course Creator, Content Strategist
"Ivy created sales page copy and emails for me which played a role in the success of my course launch! Now, I have over 90 students! Couldn't have done it on my own. She's very proactive. She'll suggest ideas before you even think of them. She won't stop until she gets what she thinks will be best for your course - from generating topics and everything in between!"
Carly martin
LinkedIn Strategist
"Working with Ivy was a dream! She helped me clearly articulate my goals and put my vision into compelling sales copy that I will be using for an evergreen launch. She was very thorough and the turnaround time was phenomenal. I highly recommend Ivy."
You, as a business owner, have 4 choices when it comes to all things COPY:
1. Use and abuse copywriting A.I.'s and templates – without even minding your readers' stage of awareness and market sophistication. Use them again and again, pray that the regurgitated messaging stays relevant to your intelligent readers.
2. Read several books of copywriting titans – hoping that in the next few days, you will finally be able to sit down, write and apply all of the laws of persuasion in your ads, landing pages, website, & sales pages.
3. Defer your launch while you enroll in "How To Launch Your Digital Business" courses that cost at least US$2000. (I mean, why not? They kinda infused a bit of COPY lessons too!) – and then DIY your COPY, landing pages, and all that jazz. That is, if you'll truly consume the course, and not let it collect dust in the digital clouds.
4. Hire a Certified Conversion Copywriter – one who's studied the art and science behind COPY that converts, and has applied the skill in the real-world online battlefield, so you can focus on being THE CEO of your business.
Look no further...
My white-glove service is all you need.
Ready for more "CRAZY"? Click here to enter my world.
Not that it's important... just in case you wanna know...I love the Kpop Boyband: BTS!
